Online calculator works out how much consumers can save with Epson’s Ink Tank System printers

With Epson’s online calculator, it’s easy for consumers and small businesses to see how much they could save by comparing the top 20 best-selling printers against Epson’s Ink Tank System (ITS) printers, to find out which is the most economical for their printing needs.

When considering a new printer purchase, Epson’s online calculator helps people understand the total cost of ownership by examining both the upfront cost of a printer and its running costs related to ink, so that they can make an informed decision.

Epson’s revolutionary ITS printers have presented a new proposition where users can benefit from low running costs by investing in a printer that comes with two years’ worth of ink included in the box

Jason Whiley, director of sales, Epson Middle East, says: “We’re passionate about how much money potential customers can save with our ITS printers, so we’ve developed this online calculator to prove it to them. We’ve already shown that the Ink Tank System is a fantastic concept with cumulative global sales of 15 million units. With this tool, customers will be able to more fully appreciate the savings it can offer them.”

The easy-to-use online calculator has just three steps. Visitors to the site simply need to tell the calculator how many pages they print on average per month, how long they intend to use the printer, and whether they typically use XL cartridges. With this information, it can compare an ITS printer against a specific top 20 best-selling laser or inkjet printer, available in the user’s region. The results are presented clearly with a total cost of ownership, cost per page and cost per 500 pages. In each test, it also compares both specified models against a market average model, for even greater clarity.

To ensure that visitors to the website are confident in the fairness of the calculator, there’s a full breakdown available on the website explaining the methodology behind the calculations.