Middle East’s Largest Social Media Summit Opens on
22 April 2015 at Four Seasons Resort Dubai at Jumeirah Beach Leading tech and media giants including Google, Microsoft, Facebook, Yahoo, CNN and Leo Burnett to headline the 2nd edition of the Social Media Summit hosted by AreebaAreeba
Featuring a stellar line-up of the world’s leading media giants, the much-awaited 2nd edition of the Social Media Summit will open on 22 April 2015 at Four Seasons Resort Dubai at Jumeirah Beach. Hosted by AreebaAreeba, a leading social networking website in the Middle East with more than 5 million active users, the one-day conference will see thought leaders and industry experts from top media and technology firms explore solutions to the toughest challenges faced by marketers today. As the Middle East’s largest event of its kind, the conference is expected to attract more than 200 media and communications professionals from across the region. Key speakers at the Social Media Summit 2015 include Fernando Anzures, international keynote speaker and author of the bestselling book “Consumer is the New Media”, Rayan Karaky from Google, Ihsan Anabtawi from Microsoft, Hussein Freijeh from Yahoo, Narain Jashanmal from Facebook, Caroline Faraj from CNN, Alex Malouf from Procter & Gamble, Ema Linaker from Holler/Leo Burnett, Dana Adhami from Mindshare and James Reynolds from Veravo, to list a few. Keynote sessions and panel discussions at the Summit will focus on some of the most significant themes shaping the social media landscape in the region, including storytelling and engagement, content creation, scalable video, customer service, social media platform optimization and strategy development, the use of analytics to measure ROI (Return on Investment) and the rise of big data and mobility. The Social Media Summit 2015 is organized by AreebaAreeba in collaboration with its sponsors Microsoft, Huawei (Wakti) and Paris Gallery. For the full agenda of sessions and speakers and to sign up for the Summit, please visit: http://www.areebaareeba.com/socialmediasummit2015. For regular updates, follow the Social Media Summit 2015 on Twitter @SMSummit2015 (#SMSummit2015) or visit https://twitter.com/SMSummit2015