Leopold’s of London Hosts the Live Your Dream Dance at its Dubai Parks & Resorts Restaurant

Students from Manipal University Dubai took the floor of the trendy English restaurant Leopold’s of London located in Riverland at Dubai Parks and Resorts to put on an exciting rendition of a flash mob titled Live Your Dream.

The event themed Live Your Dream, gave the talented youngsters a platform to perform a large scale semi-musical that showed off the aesthetics of the cult English brand Leopold’s of London.  The Live Your Dream campaign was developed by Leopold’s of London in collaboration with Scotch & Soda who put a spin on modern marketing campaigns and offered the youth a chance and the resources to live out the most captivating entertainment performance.

Alona Kushnarenko, the Marketing & Communication Manager said, “We wanted to help showcase the beautiful English elements and the catchy vibe trademark of Leopold’s of London, and what better way to do that other than hosting a flash mob by the energetic youth of today.”

“The campaign encourages the youth to embrace confidence and go after their dreams. The participants were earnest enthusiasts of dance and the arts and we are overjoyed with the choreography and the execution of the performance done by the wonderfully talented students of Manipal, who aptly brought our vision to reality,” added Kushnarenko.

The choreographer Karan Hanj, a Media and Communications student of Manipal University said, “We designed the performance to highlight the fashions of Scotch & Soda and the cool interiors of Leopold’s of London. The student planned project was a really interesting approach to effective marketing for the two brands. It was a really fun experience and I am grateful to the organizations for the opportunity.”
Guests can now visit the Leopold’s of London outlet in Riverland Dubai at Dubai Parks and Resorts to which entrance is free. Diners will be transported to an authentic European setting and experience delicious cuisines in a lively and exotic atmosphere.