Business & Money | Tuesday 7 April, 2015 12:07 am |

Haystack dryers to showcase its body dryers for the first time in DEAL 2015

Haystack Dryers founded in 2000, has become the world's leading manufacturer of body dryers and will be showcasing their state-of-the- art products for the first time at DEAL 2015 in Dubai this month. Walk-in full body dryers have been popular in Europe and America for more than a decade in beaches and in theme parks. With these dryers one does not need to carry a towel anymore to the beach or to theme parks.

DEAL is set to bring together, all stakeholders in the amusement and related industries worldwide. Leading international exhibitors see the show as a remarkable opportunity to grow and expand in the fast-growing markets in around the Middle East. Global Industry Analysts reports the world market for theme parks is expected to touch $31.8 billion by 2017, with the Middle East, Asia-Pacific
and Latin America regions poised to witness the biggest growth rates.

“We will be showcasing our Cyclone people dryer at the DEAL exhibition. This dryer allows up to 5 people to dry together after enjoying a water ride, water activity or after showering and can be seen at theme parks, water parks, resorts and FEC’s in 35 countries. People dryers provide an excellent customer service to your guests and also raise a reliable new revenue stream. The dryers prevent people from being wet and uncomfortable during their stay and speed up the changing room process as they are also fun to use. The dryers are available in a range of sizes, colours and vend types and can be themed to fit your attraction,” said Simon Nicholson, Business Development Manager, Haystack Dryers.

“A key attraction and differentiator in the region’s increasingly competitive entertainment space in the region will be technology and innovation. DEAL 2015 has attracted leading innovators and technology providers in leisure and entertainment to Dubai from where they can address a wider market of over two billion people, and an ever-expanding domestic tourism market,” said Mr. Abdul Rahman Falaknaz, Chairman of IEC, the organisers of DEAL 2015 referring to Dubai’s tourism vision, which aims to attract 20 million tourists a year by 2020 when the city hosts the World Expo.

“Technology has made our lives very comfortable. It has spawned many gadgets without which our lives cannot function normally. Body dryers are one such gadget that will make life easy for many who like going to the beaches and theme parks,” added Falaknaz.



No longer, playing in the water on a beach in Dubai is going to make you feel sticky and dirty. The next time you are soaking yourself on the beach in Dubai you could probably lookout for huge people dryers around the beaches. One would be able to walk-in soaking wet into these huge dryers and get dried completely, thanks to UK based Haystack Dryers, the world's leading manufacturer of body dryers.

“This will be the first year that Haystack Dryers will be exhibiting at DEAL and we are very excited to expand our existing Middle Eastern client base,” Nicholson added. Haystack’s range of dryers offer a truly unique experience that is tailored to suit each location, industry and demographic to provide the perfect drying solution.
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About International Expo-Consults (IEC):
International Expo-Consults LLC (IEC) is an internationally recognized trade show management company with an impressive track record of over 20 years of operations in the Middle East and Asia Pacific region. The Exhibition arm of the Dubai-based conglomerate, the Falak Holding; IEC is the organiser of key exhibitions including Sign and Graphics Imaging (SGI), and the Dubai Entertainment, Amusement and Leisure show (DEAL). Falak Holding has been an industry pioneer for the last 30 years having diversified business interests including real estate development; retail - sports, fashion, home furnishings; exhibitions, medical diagnostics, trading and many more as part of its portfolio. Falak Holding is also a key stakeholder and investor in the prestigious Dubai Sports City project. For more information on DEAL please log on to http://www.dealmiddleeastshow.com.